8 min read
From Rules-Based to AI-Driven Personalization: Transforming Your Approach to Boost ROI
Marketers have long relied on rules-based personalization strategies—defining specific criteria for audience...
Evolv AI uses generative AI to evaluate digital experiences and craft strategic opportunities for UX improvements directly aligned to your unique audience and goals.
Becoming exponentially more precise over time, Evolv AI continuously delivers performance-boosting UX recommendations for your team as it evaluates more user interactions and behaviors.
Evolv AI allows users to train the AI with information specific to their business such as brand guidelines, past user research and experimentation results, plus real-time customer surveys.
Easily review and refine the data inside the platform by adding or removing documentation as messaging evolves for continued alignment with your company’s strategies and goals.
Evolv AI uses generative AI to quickly and efficiently interpret design and content ideas and produces production-ready code to test on your website.
For advanced scenarios, Evolv AI makes collaboration between your marketing team and developers easy, to ensure all experiences are deployed to your target audiences flawlessly.
Evolv AI uses AI and machine learning to discover how different interactions affect customers and capitalizes on the experiences with the greatest impact, in real-time.
Create and improve personalized experiences across multiple touch points to deliver the optimal journey to every user.
"Evolv AI's machine learning-driven solution has given us and our clients an edge in the hyper competitive world of online retail, financial services and performance marketing. We have been able to help our clients drive impactful business growth by conducting sophisticated experiments at an unprecedented scale and benefit from the ability to quickly capitalize on changing trends and customer preferences."
Miki Nozomu, Executive Officer
“Providing a great digital experience is critical for our business. In the past we have run several smaller A/B tests, but with Evolv AI we were able to scale up to continuous optimization across multiple customer journeys, the impact has been fantastic.”
Nigel Kelly, Senior Digital Operations and R&D Manager at Three Ireland
Sep 17, 2024
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Are you an SMB watching e-commerce giants dominate the market? It can be daunting to see the competition grow ever more...