A new kind of Experience Optimization Platform
Through AI-driven experimentation and personalization, we enable you to continuously find better ways to connect with your customers.
Experience Optimization Solution
Evolv AI serves the best experience to each audience, every time.
This is why digital leaders rely on us to define their optimization strategy and generate a constant source of new ideas to be explored.
We follow methodology that’s proven to deliver growth and drive gains quickly.
Identify high drop-off rates and metrics such as shopping cart abandonment
Strategy
Evolv AI works with business leaders to define the optimization strategy.
Ideation
Evolv AI generates a constant source of new ideas to be explored. We include possibilities that would never be explored with traditional methods, due to limitations of time and traffic.
Launch
We use “active learning” which reacts to actual customer behavior and feedback in real-time, to hone in on the best performer.
Results
Results happen quickly as the machine learning engine continues to learn and improve with each visitor. By serving progressively better experiences to customers, we also deliver gains measured in increased sales or revenue.
Sustaining Growth
We can explore new ideas, while continuing to improve in each of the areas we previously identified. It’s possible to change an optimization in progress without disrupting it, continuing to make money along the way. This is unique to Evolv AI.
Grow the KPIs that Matter to Your Business
We work with clients across a diverse number of industries and use cases.
We focus on their business goals and KPIs.
Most projects end up optimizing to improve a combination of primary and secondary metrics including:
Typical Primary Metrics
- Purchases
- Macro Conversions
- Leads Generated
- Conversion Rate
- E-Commerce Completions
Typical Secondary Metrics
- RPV: Revenue Per Visit/Visitor
- CLV: Customer Lifetime Value
- AOV: Average Order Value
- CAC: Customer Acquisition Cost
- Micro Conversions
- Add To Cart Rate
- UPO: Units Per Order
- Search Bar Open Rate
- Attachment Rate / Product Affinity
- Time to Conversion
- Authentication Rate
- Status Change Rate
- Bounce Rate at Each Step
- Click Events
- Shopping Cart Abandonment
The goal with every project is to prioritize the goals and execute an optimization strategy that delivers on specific business objectives.
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